Aarna Softfresh Solutions
Our strength lies in the diverse expertise of our founders:
Mr. P.V. Durga Rao (Managing Director)
With over 40 years of experience in the commodities sector, Mr. Rao brings a wealth of knowledge in sourcing, quality control, and warehouse management. A retired Central Warehousing Corporation officer, his extensive background in handling perishable and non-perishable goods, including pulses, chillies, mangoes, paddy, and cotton, forms the bedrock of our product integrity. Since 2010, he has focused on international business, specifically irrigation products and Indian groceries, allowing Aarna Softfresh Solutions to provide reliable products at the ideal balance of price, quality, and service.
Ms. Srivally Ghantasala (Partner & Director)
A seasoned entrepreneur with over 30 years of experience, Ms. Ghantasala excels in marketing, networking, resource allocation, and fund management. Her entrepreneurial spirit, rooted in her small-town and farming background, drives our business development efforts, focusing on new sales channels and global market expansion. She also oversees the procurement and distribution of fruits and flowers. Her passion for agriculture and her deep understanding of the Indian market are invaluable assets in enhancing our stakeholder value. At Aarna Softfresh Solutions, we understand the challenges of international trade. That's why we offer a comprehensive suite of services designed to save you time and increase your global sales.